TIA captured the imagination of Santa Cruz residents for five years, from 1980 to 1985. The perpetrators were never caught and never identified. TIA became a phenomenon because it remained a real mystery. Because of newspaper publicity, Santa Cruz residents knew that “TIA” meant Truth in Advertising. Their work even made the front page of the Los Angeles Times (see panel 3).
“Power Shift is an extremely useful and
well-written book. Although solar energy has been around for a while, Power
Shift truly makes a great case for why it is the solution of the future, along
with great practical ideas on ways in which to harness it. I liked the detailed
diagrams and descriptions of how to put solar power to use in the form of solar
panels, etc. The writing is clear, to-the-point, and it is obvious that Robert
Stayton knows what he is talking about and is extremely knowledgeable in his
field. All in all, a great, useful read for everyone as we move forward towards
new, renewable, clean energy sources.”
— GISELA DIXON for Readers' Favorite
